Today I took a walk along the coast toward Bondi Beach for the Sculptures By The Sea exhibition in Sydney. It is a beautiful setting for such a huge display of modern art pieces. I liked this neat little digital idea too.
You need to have a smartphone, but you download the AR app and hold your phone up to the bottle to see the ‘hidden’ image. A mermaid then appears by the bottle. Cool interactive idea to get people engaging with the exhibition.