Win the NYC Marathon (well, 60 feet of it)…

Ever wondered how you’d fair up against a Champion Marathon runner? Well the people of New York got their chance thanks to an advert for Asiacs by Vitro agency.

Over the New York City Marathon weekend, a huge a 60 foot video wall was installed in a major subway station. The public were invited to race Ryan for just 60 feet, experiencing the pace he sets for 26.2 miles. Needless to say, few people could keep up with his 6 foot 10″ stride and 4:46 mile pace. What a cool, interactive way to get fans talking.

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