RIU Hotels

The brief

Create a banner campaign to target customers who might be considering a winter break, and get them to book a stay in a RIU Hotel in one of their fantastic, luxury locations.

The work

RIU Hotels own a very clean, fresh and honest space in the lesuire market, one that oozes sophistication and style. Keeping the use of key imagery to a minimum, the simple designs were combined with strong, destination-led headlines that evoke the feelings you get when staying at a RIU Hotel.

The result?

Clean, emotive banner advertising that gets people thinking of RIU Hotels in a different light.