Monday, June 14th, 2010
Diet Coke Love it Light
These Facebook videos bring to life Diet Coke’s Love it Light campaign on Facebook. They are fun, sassy and stylish. Just like the girls themselves!
Projects tagged 'Advertising'
Wednesday, March 17th, 2010
Something on your mind?
Then call the Apology Line! This art project, set up by Will Bridges and James Lees, is designed to get the UK public to open up – literally. People responded in their hundreds by leaving messages on an answering machine. My particular favourite comes from a bumbling young gentlemen apologising for occasionally taking his girlfriend for granted. [...]
Sunday, February 14th, 2010
A Valentine’s Day apology
Okay I admit it. The sight of another red rose or pink advert might make me want to die a slow, painful death. Yes, it’s Valentine’s Day. No, it’s not an excuse to throw every single cliche known to man onto a poster. So thank you Droga5 for Puma Hardchorus. This hilarious piece of digital [...]
Sunday, January 31st, 2010
Aussie Haircare
A bright, colourful campaign to launch a Limited Edition of one of Aussie’s best selling collections.
Tuesday, September 29th, 2009
The last place you want to go?
As a Copywriter, I think it is my duty to comment on the latest adverts from Dixons. I adore them. By openly acknowledging Dixons as ‘The last place you want to go’ in the strapline, it cleverly echoes consumers’ perceptions. As the meaning of the ad sinks in, you first feel guilty for your negative [...]
